CrossFireIQ
Video Creation
MOTION DESIGN
VIDEO EDITING
Motion Graphics
Video Editing
Corporate
CROSSFIREIQ
CROSSFIREIQ
Design a suite of materials for The Cheesecake Factory's Open Enrollment campaign that effectively communicates complex benefits information to a large employee base.
Project Overview
For CrossFireIQ, I created a captivating animated explainer video to showcase their corporate benefits initiative program. This wasn't your typical static presentation! Instead, I used a dynamic blend of kinetic typography and shape-shifting visuals to seamlessly guide viewers through the program's features and advantages. Bold shapes and text transformed on screen, keeping viewers engaged and amplifying the information. This project highlighted my skills in motion graphics animation, using text as a design element (kinetic typography), and maintaining a clean, professional aesthetic that aligned perfectly with CrossFireIQ's brand identity.
Motion Graphics
Creating a dynamic and engaging visual experience.
Kinetic Typography:
Using text as a design element to enhance storytelling.
Clean & Corporate Design
Maintaining a professional aesthetic aligned with CrossFireIQ's brand identity.
