THE CHEESECAKE FACTORY
Team Appreciation Sticker Design
STICKER DESIGN
Engaging
Nostalgic
Bold
Fun
The goal was to foster team spirit and a sense of belonging among employees. This required designing stickers that employees would be proud to display on their personal items, creating a visual representation of their connection to the Cheesecake Factory brand.
Project Overview
The Cheesecake Factory sought to foster employee pride and team spirit by creating high-quality appreciation stickers for their restaurant staff. My task was to design a collection of stickers that captured the upscale, iconic brand experience of The Cheesecake Factory, while also resonating with employees on a personal level.
Employee Connection
The designs incorporated playful elements and references that resonated with employees, fostering a sense of pride and belonging within the Cheesecake Factory team.
Vintage Vibes
I drew inspiration from classic Americana aesthetics, incorporating vibrant colors and vintage typography to create a visually engaging and memorable sticker collection.
